The World Of Bollywood

The largest film industry in the world is in fact not about which we write here every week. For 80 years, Indian cinema dominates its own internal market. At present, the admissions concerns a trillion every three months, which corresponds to 95% of the local audience. On top of that Indian movies are at least as well known outside of North Africa, the Middle East and Southeast Asia, such as Hollywood productions. With a demand like this, it is not surprising that the subcontinent in a normal year with 800 to 900 films produced twice as much as Hollywood.

There is sentimental melodrama with songs and dance scenes larger or smaller integrated into the action. They are also quite shy, because although the Indian censorship allowed to kiss, but prohibits smoking a cigarette in a movie. In the normal case, the stories are long and a film can last up to three hours. (The newest trend, however, then they cut to normal length movie.)

In essence, they are produced with a much lower budget and cause an artificially cheesy impression on foreign observers. But you give them a chance; they can play more and more directly with your emotions than any American film. Hollywood is a well known and iconic phrase, and it is not long gone the dream factory it once was. A good Old Bollywood Movies reminded how invigorating and refreshing it is to get carried away at times simply an old-fashioned musical.

As the "King of Bollywood" actor Shahrukh Khan once told me: "In Las Vegas, they have David Copperfield and we in India Snake charmers. In Hollywood they have special effects and the matrix, however, we in India have dancing monkeys. "

On paper, last year was a good year for the Indian film industry. The profit margins are narrow, the tickets are the cheapest in the world and a whole there was a profit of $ 1.3 trillion. This corresponds to a mere percentage of the global box-office revenue.

There are plans for the construction of more than 500 multiplex cinemas spread across the continent, but the implementation is lacking somehow. In the meantime, there will be people who will say that the industry is literally bankrupt, it treats suffocating bland manners, the stories are second hand, too much censorship is exercised and there are no stable stars.

To increase sales, the industry must therefore think increasingly global. Since the last decade, more and more Bollywood productions have traveled abroad to well-known families scenarios with modern environments spice.

The UK audience is large enough to make a movie like. - To promote "Dhoom 2 Back in Action" in the national top 10, even if the Bollywood to be written business practices rather for their own cultural radar notes in North America alone were under the top 15 best foreign films of last year, no fewer than eight Hindi Films India.