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Saturday, 4 May 2013

Bollywood Can It Conquer The World?


Still underrepresented there are only twenty years, the Bollywood Films is increasingly sale, and therefore more dream. It multiplies in the West, in theaters and on DVD, and has a growing number of followers. This can he endure and conquer all the continents?

Minor role in the Western countries, Bollywood cinema is generally regarded as a bit simplistic or completely stupid for the most refractory. What is the stamped Bollywood film? What are the recurring criteria films in this category? How Indian cinema has evolved to appeal to Western? Bollywood is it a movie remake unable to innovate?

Although the premier talkie from Bollywood was conducted in 1931 (Alam Ara), we had to wait until 1979 with the release of Qurbani to allow gender to be known in the West. On the sidelines of the Cannes Film Festival, the film was a little critical success and paved the way for the democratization of the Indian cinema.

Taking all the codes inherent to the cinema to Hindi Movies was nominated for an Oscar for best foreign film in 2002. First that opened the way for films like Devdas or 3 idiots a few years later.

Each has its own history with Bollywood and mine began with Devdas in 2002. Presented out of competition at Cannes this year, the film was shown in a few theaters in France. A budget of $ 15 million (budget never reaches the time for an Indian film), sumptuous decor, a story of impossible love, the sung scenes and flamboyant actors like Shahrukh Khan and Aishwarya Rai (real stars in their country), the film that was predisposed to be a hit in India has also conquered the West and became the biggest hit of Bollywood in the world. 

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